mumpreneur

Meet TobyAnneDesigns!

In another instalment of #TheRealMumsOfInstagram, we continue to meet another inspiring #mumpreneur.

I always get so amazed by women and mums taking on their own little empires and Toby Anne Designs is another example. I speak with her to share with us a bit about her business journey and inspire you mamas out there who might be thinking in dabbling in your own business venture!

1. Tell me your inspiration behind Toby Anne Designs?

I have always had a passion for my childrens clothing – especially my first being a girl !

Being a mum of one and not working back then I had A LOT of spare time on my hands so would often spend hours sourcing gorgeous outfits for her. TobyAnne was born when I was running my other business page which was imported clothing. There was so many people selling the same items so I decided to take a leap and design my own and marketed it for the 4-12 years as the older girls are a huge gap in the market !

2. How do you juggle being a working mum life and kids?

This is a tough one and not I can answer properly as im yet to discover a balance. I am trying ! But having two kids in fulltime school then going back for another baby obviously set us back a little, and there are days when I have a stack of guilt – Guilt if bubs is getting neglected, guilt if my business is getting neglected, its a very tough balancing act but im sure I will get there eventually !! I just remind myself to do what I can, prioritise and the rest can wait !

3. What’s the best thing that you have learned/gained from starting your
business?

I love having something to call my own – an outlet that takes me away from my mum duties and housewife duties . Don’t get me wrong I love those duties, but im sure most mums will understand the need to use your brain ! I have discovered there is an amazing world out there especially on instagram for childrens fashion and I LOVE supporting working mums !

4. What’s your tips/advice for those keen to start up their own business?

Do it ! What have you got to lose ! Taking a risk and the fear of failure
is what I find most people say stops them, but unless you never the risk youll never know ! Its so great to be able to work my own hours in my own home around my kids 🙂

5. Describe your new range and story behind it?

The new range is a mix of boho pieces aswell in fashion piece like crops and blazers !

I love maxi skirts on little girls, and the boho look is something that looks amazing on my little girl. We have an amazing blazer being released that will smarten up any outfit, aswell as casual but smart skirts jumpsuits dresses and crop tops.

6. Where can we find your designs?

I currently sell on Facebook, IG and my website http://tobyannedesigns.bigcartel.com

As well as my first stockist Everythings Rosie which is a brick and mortar store in QLD and also an online store !

TobyAnneDesigns can be found on Instagram @tobyannedesigns_

Check out their new range which also includes a mum and me matching pieces!

In this installment of #TheRealMumsOfInstagram, we meet Sara Frega,
mum of Salome, 3 and Lola, 1.

She is also a mumpreneur extraordinaire:
she is the founder and creative director of baby wear brand Me & Tata,
which is not only 100% GOTS Certified organic and Eco friendly; they
are also super soft on baby’s skin and features modern designs and
prints.

Introducing 'Me&Tata" — Me&Tata’s Pure Collection

Want to win these pieces for your precious bundle? Read on to find out how!

I came across the beautiful pieces via her Instagram page @meandtata and was truly inspired by not only her amazing skills at designing and producing these eco friendly and baby friendly items, but to also keep up with two little ones is truly in its own a mammoth task!

Sara is currently celebrating the release of her new “Pure” Collection, so I asked her to share a little bit about her Me & Tata journey.

Tell us about Me And Tata?

Me&Tata is an Organic Kids clothing brand with a mission to give the best possible start to every baby. We design stylish and practical clothing for the modern parent who cares where their products come from and what impact it has on a bigger scale.
Our brand started from our living room after my first daughter was born 3 years ago. While I was on maternity leave with my daughter Salome I kept thinking that I didn’t want to go back to my previous job as a Behavioural Scientist. I loved my work, I was working with kids from refugee background to help them settle into a new community. It was challenging and so rewarding. But after I had my daughter it just didn’t feel right anymore.

So how did Me & Tata come about?

I have always been creative and love art and sewing. My mum is a seamstress, naturally my sister and I have always been around fabric, sewing machines and handmade clothes.
I started sewing my baby’s clothes and loved sourcing the best quality of organic fabric and finding the most comfortable fit. As demand grew and I started going to markets I knew I was onto something, and I loved it.
I started researching on ethical and GOTS certified manufacturers who would be able to produce our first collection. It took us over a year to find someone with our same vision. I was lucky to have an amazing team to support my vision of Me & Tata.

How has motherhood changed you and inspired you?

Being a mum has made me a better and more aware person. I started Me & Tata thanks to my daughter. I wanted to be someone who would hopefully inspire her to be a more conscious consumer and who will ask where her clothes come from and how it impacts workers, families and the whole community.
I love being a working mum of course it’s challenging and I too, sometimes feel guilty for writing yet another email instead of going to the park. But it also gives me a sense of belonging to my ‘new me’ as a mum.

To help Me & Tata celebrate their new “Pure” AW15 collection, we have partnered up to giveaway TWO pieces of your choice from the Pure collection! All you have to do is head over to my Instagram page @mumstyleblogger and follow the instructions! Make sure you are also following Me & Tata @meandtata!

Visit Me & Tata’s website to learn more at www.meandtata.com

Me & Tata are also stocked at the following stores: